Facility General Production Guide | Bandai Namco Amusement Inc.

A lively playground filled with high-fives, laughter, joy and cheers.
Bandai Namco Amusement Inc. aims to create a world where people can enjoy active play.
We produce exciting play areas that deepen bonds between people.

This is an "indoor fun-filled activity facility" where you can experience activities like those seen on variety shows.
People of all ages, from elementary school students to adults, can enjoy playing and getting some exercise.

Tondemi is an indoor athletic facility that brings together a variety of interactive activities from around the world, including trampolines that can be used in a variety of different ways, a climbing wall that anyone can enjoy, and a thrilling rope walk.
It can be enjoyed by everyone, from children to adults, families and groups.

A digital playground where you can have dreamy adventures.
Play in the jungle swamps, slide through rapids, jump around on the clouds, and meet and befriend mysterious fairies...
This facility allows children to easily experience dream-filled adventures that embody their fantasies through a unique combination of digital technology and analogue play.

Utilizing the editing, planning and track record that Asobiba has cultivated over the years,
We will listen to your needs and budget and suggest the best play space for you.

: Because we operate three business categories with different target ages, we can cater to everyone from preschoolers to adults.
We can propose facilities tailored to your needs for a wide range of age groups.

: From planning to development, operation, promotion support and after-sales maintenance
We can provide you with a comprehensive proposal.

: We will thoroughly understand the background of the introduction consideration, the issues faced, and the owner's thoughts,
We will take your requests into consideration and provide optimal proposals to realize your needs.

: A lineup of activities that also includes promotional opportunities after the resort opens
We would like to make a suggestion.

Depending on the target, concept, area, ceiling height, etc. of the facility in Japan or overseas,
We will suggest the best combination of activities for you.
We will also suggest interior design and names based on the target audience and concept of the facility.

	investigation We conduct analysis and research from various perspectives, such as the trade area population, age distribution, and the status of competing stores.
	concept We will propose a concept for the facility based on the results of the survey, the size of the facility, and the owner's requests.
	Basic plan creation Once the concept is solidified, we will develop the interior design and zoning.
	Operational support Support for recruitment and training (including on-site training at our facilities), sharing of operation manuals, and pre-opening We provide operational support, etc. We will help you create a system to ensure safe and smooth operation.
	Sharing promotion know-how We will provide promotional support that takes into account the characteristics of the store location and share know-how on how to handle interviews.
	Post-opening consulting Even after opening, we will provide consultation on issues such as attracting customers and management.
	After-sales maintenance We also handle maintenance of activities (inspections and troubleshooting) after the facility opens.

Want to make effective use of a large space?
We want to attract young people in their 20s and families.
I want to introduce entertainment facilities that families can enjoy together.
I want to create an environment where we can work to improve the health of our local community.

Kobe Super Stadium, Hyogo Prefecture

Opening Day: March 1, 2024

address: 2-9-1 Naka Mukaiyō-chō, Higashinada-ku, Kobe City
Kobe Fashion Plaza ROKKO I PARK 8F

Facility Owner: Daiei Environment Co., Ltd.

Facility Guide: You can't stay here without feeling overwhelmed! KOBE SUPER STADIUM
In addition to the "SHINOBI RACE Great," one of the largest indoor races,
A total of 22 activities are introduced.

Comments from the person in charge: [Key points and deciding factors that led to this introduction]

Kobe City aims to restore the Kobe Fashion Plaza commercial building.
In particular, as a core facility for commercial facilities to revitalize Rokko Island
A sports entertainment facility that attracts visitors and is enjoyable for everyone.
I was considering inviting him.
Kobe City is the birthplace of many domestic sports, including marathons and golf.
This is an area with a strong affinity for sports.
We will introduce facilities that allow children to move and play in accordance with the characteristics of the area.
We wanted to make it a place that would be loved by locals through sports and help revitalize the region.
There are attractions such as "VS PARK" and "Tondemi" that are popular among a wide range of ages from young people to families.
Developing sports entertainment facilities
We consulted with Bandai Namco Amusement Inc..
Regional revitalization through the production of sports entertainment facilities,
I wanted to try my hand at revitalizing the local area.
Our thoughts coincided with Bandai Namco Amusement Inc.,
This time we decided to ask them to produce it.

Response after opening:

We have had many customers visit our store since its opening, and it has gotten off to a good start.
It has also been successful in attracting young people.
You can now visit Rokko Island.

As the highlight of Rokko iPark,
"KOBE SUPER STUDIUM" was featured extensively and succeeded in generating a lot of buzz.
The main activity, "SHINOBI RACE Great," was introduced with the aim of attracting media attention.
As intended, the project has been frequently covered by the media.

Personnel Introduction -

[Name of person in charge]
Daiei Environment Co., Ltd.
Business Management Headquarters (General Affairs Department and Systems Department)
Mr. Takeo Otsuka, Deputy General Manager of Business Management and General Affairs Department

Republic of Indonesia VS CHALLENGE

Opening Day: June 13, 2024

address: AEON MALL Deltamas 2F-002
JI. Ganesha Boulevard, Kota Deltamas
-Cikarang Pusat, Kabupaten,Bekasi, Indonesia

Facility Owner: PT. AEON MALL IMDONESIA

Facility Guide: In recent years, urban development has been thriving in the Republic of Indonesia.
Opening in Deltamas City in March 2024
Opened inside AEON Mall Deltamas.
Popular activities and two events at "VS PARK"
In addition to the new activities, there will be a local original event themed on badminton, which is said to be the national sport of Indonesia.
A total of 26 activities have been introduced, allowing you to enjoy them.

Comments from the person in charge: [Key points and deciding factors that led to this introduction]

Indonesia has a large population of children and high temperatures throughout the year.
For this reason, there are many amusement facilities aimed at small children.
On the other hand, there are only a limited number of places where junior and senior high school students can play comfortably indoors.
So, let's take a look at "VS PARK" developed by Bandai Namco Amusement Inc..
"VS PARK" is a flat-rate amusement park that anyone can enjoy regardless of age or physical ability.
It also has an activity facility at Aeon Mall, and has been gaining popularity in Japan.
However, for Japanese companies to open stores in Indonesia,
We must overcome various hurdles, including national regulations and legal rules.
Therefore, VS Challenge is planned and supervised by Bandai Namco Amusement Inc.,
Aeon Mall Indonesia as the store owner, and the operator
This was made possible by outsourcing to a major local amusement company.

Response after opening:

Since the opening, many customers have visited the store and we have been able to combine digital and sports.
Cheers can be heard every day from the sales floor as people enjoy this new experience, making the place very lively.
Deltamas is especially popular on weekends with families and groups of 20 or more people.
It is also used for corporate team building.
We feel that this has the potential to become a facility that Indonesian customers can enjoy as well.
In the future, we will conduct marketing with the aim of increasing awareness and acquiring loyal customers.
Not only will they be offering discount promotions, but they will also be collaborating with Japanese anime characters.
I would like to take on various challenges and grow our store into one that is loved by the local community.

Team:

Personnel Introduction -

[Person in charge] PT. AEON MALL Indonesia
New Business Development Department
General Manager Kaori HIRATA

What is TEAM VS?
"Valuable Synergy"
We are a team that brings together the experience and talents of each individual to create new value.

Masakazu Kubo, General Manager of the Bandai Namco Amusement Inc. Inc.

Kobe Super Stadium, Hyogo Prefecture​

[Key points and deciding factors that led to this introduction]

Response after opening:

Personnel Introduction -

Republic of Indonesia VS CHALLENGE

[Key points and deciding factors that led to this introduction]

Response after opening:

Team:

Personnel Introduction -

Kobe Super Stadium, Hyogo Prefecture